Social Media Marketing : What is It ? How to use Effectively?

By | September 27, 2023
Social_Media_Marketing

You must have heard or heard about social media marketing. When we promote a product through social media, it is called social media marketing.

Before knowing Social Media Marketing you need to know about Social Media.

Social Media is being used by most of the people nowadays. It has become an important part of our daily life. We spend most of our time on social media platforms such as Facebook, Instagram and Twitter.

You can effectively market your product or service with the help of these social media platforms.

Social media marketing has become a very powerful way to do marketing these days, and you can grow your business with its help.

So come on friends, in today’s article we are going to tell you some important information about social media marketing, like – What is social media marketing?, Social media marketing can be canceled and social media marketing platforms etc.

What is social media marketing?

Social Media Marketing is an important part of internet marketing, where thousands and millions of people post different types of content to promote their brand or product, including videos, images and blog posts.

In simple words, Social Media Marketing is a type of Market Strategy, which we do through social media platforms like – Facebook, Instagram and Twitter etc. In Social Media Marketing, we promote our product or brand with the help of social media. So that our product can be marketed.

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Social Media Marketing Platform

Nowadays you can do marketing easily with the help of social media platform. Today we are going to tell you about some social media marketing platforms with the help of which you can do social media marketing easily.

Facebook –

Facebook is a very large social media platform, you can easily start marketing from your home with its help. You can also run a paid advertising campaign on Facebook to promote your product, in which you can run your ad on Facebook.

You can create a free business page on Facebook and post your business related information on it.

YouTube –

Youtube is the largest video platform in the world. You can watch all kinds of videos on this platform. More than 2 billion people are active in this video platform.

Youtube is not a social media platform, it is a video platform, but you can easily promote your business or product through YouTube. You can create and upload videos related to your business.

Twitter is the world’s largest social media platform. You will always get updates on Twitter. If you want, you can promote your business or product through paid campaigns or sponsored ads on Twitter.

Pinterest –

If you have an E-commerce business, then Pinterest can be a very useful social media platform for you. This social media platform is very easy to use.

In Pinterest you can create a board (group) by pinning all the information of your product.

If you put all the information of your product in Pinterest, then the product pinned by you in Pinterest is bought.

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Instagram –

Instagram is the largest social media platform after Facebook. You can easily promote your business or product with the help of this platform.

You can do paid promotion of your product or service in Instagram, and you can also post about your business or product in your Instagram group and your Instagram account.

Snapchat –

Snapchat is a very famous social media platform. Users upload their video and photo on this platform.

Snapchat is a better platform for real time updates because users’ photos and videos are deleted within 24 hours. You can promote your business by uploading posts related to your business every day.

Types Of Social Media Marketing

Organic Social Media Marketing –

In Organic Social Media Marketing, you market your business or product yourself without spending money.

For example – if you create a business page on Facebook and post information about your product in the form of photos, videos and blogs, then this is called organic social media marketing.

Inorganic / Paid Social Media Marketing

In Inorganic Social Media Marketing, you spend your money and market your product through an influencer or Facebook ad campaign.

For example – if you are promoting your product through an influencer with more followers on Facebook, then this is called inorganic social media marketing.